Meet the woman on a mission to change America’s mind about room-temperature butter.
After all, it’s a dairy product and the label says, “Keep refrigerated.”
Plus, it’s refrigerated in cases in the store.
Credit: Photography: Caitlin Bensel; Food Styling: Torie Cox
Here’s what she found.
Where Do People Store Butter?
Mertzel’s room-temperature finding piqued her interest.
When she found out a close friendkept hers on the counter(because her mother did, of course!
), she started keeping hers on the counter, which led to her next big aha.
There was an extremely narrow selection when it came tobutter dish options.
She wanted a mess-free way to keep the butter as accessible as possible on the counter without the mess.
She started seriously wondering, “What’s everyone else doing?”
So Mertzel launched a small investigation into America’s butter habits.
She found out that most people naturally did whatever they grew up doing regarding butter placement.
That’s almost half the country!
And 22 percent of America currently keeps it on the counter.
Does Butter Need Refrigeration?
Mertzel decided to scientifically prove thatbutter does not require refrigeration.
Thanks to its flip-top lid and no-skid bottom, it prevents many greasy messes found in traditional dishes.
Good butter and clean counters are something we can always get behind.
Do you keep butter on the counter?
