The Garner, North Carolina-based brand is making the holidays simple for both first-time hosts and seasoned cooks.

Butterball

An inviting Thanksgiving experience is something that Southerners consider months before the big day in November.

But without fail, even the best laid plans can go awry.

New Butterball Cook from Frozen Turkey

Credit:Butterball

Just unwrap and roast, a press release from the company announced.

Thats just two simple steps to your best-ever turkey, the brand says.

Plus, there are no neck or giblets to remove.

Butterball new Cook from Frozen Turkey

Credit:Butterball

The end result is a golden, juicy turkey to just a crowd.

Thats why we are so excited to introduce Cook from Frozen.

And thats what the holiday is all about, after all: quality time with loved ones.

Butterball Cook from Frozen Turkey

Credit:Butterball

This holiday season, let Butterball take care of the turkey while you make the memories, Lieszkovszky added.

Whether youre looking formake-ahead sides,slow cooker favorites, ornostalgic Southern desserts, weve got yourmenucovered.