This retro dessert is worth making for the name alone.

This is a simple, not-too-sweet coffee cake thats dotted with fresh berries and topped with cinnamon sugar.

We adjusted the original recipe slightly, making it a bit more modern and a touch more Southern.

Southern Living Blueberry Boy Bait sliced and ready to serve

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Most recipes use milk in the cake, but we changed to buttermilk for more depth of flavor.

Outside of blueberry season, you might use frozen berries.

Just don’t thaw them before folding into the batter.

Southern Living Blueberry Boy Bait ingredients

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Ingredients

Cake:

1 1/2cupsall-purpose flour(about 6 1/2 oz.)

Line an 8-inch square metal baking pan with parchment paper, allowing excess to hang over the edge.

Beat in eggs, 1 at a time, and then beat in vanilla.

Southern Living Blueberry Boy Bait lining the pan with parchment paper

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Spread batter evenly into prepared pan.

Bake cake at 350F until a wooden pick inserted in center comes out clean, 35 to 40 minutes.

Cool cake in pan for 10 minutes.

Southern Living Blueberry Boy Bait whisking together the dry ingredients

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Using parchment paper, lift cake out of pan and place on a wire rack to cool.

Southern Living Blueberry Boy Bait beating together the butter and sugar

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Southern Living Blueberry Boy Bait adding the eggs to the batter

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Southern Living Blueberry Boy Bait adding the rest of the ingredients to the batter

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Southern Living Blueberry Boy Bait folding the blueberries into the batter

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Southern Living Blueberry Boy Bait spreading the batter in the pan

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Southern Living Blueberry Boy Bait sprinkling the cinnamon sugar on the batter

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Southern Living Blueberry Boy Bait in the pan after baking

Credit:Caitlin Bensel; Food Stylist: Torie Cox

Southern Living Blueberry Boy Bait cooling on the cooling rack after baking

Credit:Caitlin Bensel; Food Stylist: Torie Cox